Battle of the Brains By Toyota Indus Motors – Orientation Session

The KSBL Student Services Department in collaboration with the KSBL Marketing Research Club organised the orientation session for Battle of the Brains competition, which was held on Monday, 18th November, 2013, at the KSBL Auditorium.

Battle of the Brains is a competition organised and executed by Toyota, Indus Motors Corporation, which is aimed to generate awareness among the student body regarding the automobile industry in Pakistan, providing an opportunity to the participants to apply their academic learning to actual business problems.

This event is an annual case study competition that has been taking place every year with students of LUMS and IBA specifically. This year, keeping in view the recognition and reputation that KSBL has gained in a short span of two years, IMC has decided to include KSBL’s students in the competing universities list.

The final round of the competition will be held in Karachi between KSBL, LUMS and IBA teams in the last week of December.
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